Glossary R

Deutsch: Vertretung / Español: Representación / Português: Representação / Français: Représentation / Italiano: Rappresentazione /

"Representation" refers to how a place or culture is presented, portrayed, or depicted to tourists and travelers. It involves shaping the perception of a destination, its people, and its attractions through various means such as marketing, media, and tourism services. Representation plays a crucial role in influencing travel choices and can impact the traveler's overall experience.

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Deutsch: Anforderung / Español: Requisito / Português: Requisito / Français: Exigence

Requirements are the stated, generally implied (as a custom or common practice for the organisation, its customers and other interested parties) or obligatory Needs (ISO, 2000a).

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res  is the short for " Reservation "

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Research constraints are the those issues, such as cost and timing that will limit the scope
of MARKETING research.

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Reseller see Retailer and wholesaler

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Deutsch: Reservierung / Français: Réservation

Reservation is a guestroom that is being held under an individual or business' name for a specific date or range of dates at a particular hotel.

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Reservation fee  is a Customer payment for a certain percentage of the Travel package
price that"s made immediately after

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Reservation Systems (Automation Vendors)  is the computerized systems leased to Travel agencies offering airline, hotel, car rental and selected Tour availability and bookings. Systems

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