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Glossary P

Glossary P

The travel glossary. Letter P +++ Popular Articles: 'Passage', 'Plate Service', 'Passenger Terminal'

Profit

Profit is the excess of revenue over expenses, if expenses exceed revenues in a given period the organisation will make a loss.

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Profit margin

Profit margin  is a dollar Value that represents the Markup of a product"s price over its
costs.

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Progress

Deutsch: Progress / Español: Progrés / Português: Progress) / Français: Progress / Italiano: Progresso

In the context of travel, "progress" refers to the forward movement, development, or improvement made in various aspects of the travel experience. Travel progress can encompass a wide range of factors that contribute to a successful and enjoyable journey. These factors may include transportation, accommodation, itinerary planning, cultural understanding, and personal growth. Progress in travel often means achieving the goals and expectations set for a trip and having a positive impact on the traveler's life.

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Promotion

Deutsch: Promotion / Español: Promoción / Français: Promotion / Italiano: Promozione

In the travel context, a "promotion" refers to a marketing strategy or campaign aimed at attracting more customers and encouraging travel bookings or visits to a specific destination, hotel, tour, or travel-related service. Travel promotions are designed to create awareness, generate interest, and ultimately drive sales by offering enticing incentives, discounts, or added value to potential travelers. These promotions can be implemented by travel companies, airlines, hotels, tour operators, travel agencies, and tourism boards.

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Promotion mix

Promotion mix  is the promotion tools including advertising, direct marketing, sales
promotion, and public relations.

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Promotional Fare

Promotional Fare  is an airfare introduced to increase an airlines Market share or to promote service to a particular destination.

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Promotional group tour

Promotional group tour  is a Travel Package composed of Tour elements that match
the specific Needs and Wants of niche customers who aren"t part of an organized or
preformed group.

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Promotional partnership

Promotional partnership  is the combination of two or more companies to offer
special incentives to customers.

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